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BeginnerBusiness Analytics8 weeks
Certificate IncludedCertificate EligibleUcanly certificate

Business Analytics: Beginner

Go from zero to your first business decision backed by data: Excel, SQL, statistics, dashboards, and a live boardroom presentation.

Duration
8 weeks
Level
Beginner
Content
48 lessons
8 modules · 14 h 18 min
Certificate
Included
On completion
Access
Fee by email
Or take the free aptitude test

What you'll learn

Explain the four levels of analytics and how businesses genuinely make money
Master Excel for analysts, including pivot tables, XLOOKUP, and Power Query data cleaning
Query relational databases with SQL, including joins, aggregations, and CTEs
Diagnose business problems using funnel analysis, cohort analysis, and root cause analysis
Diagnose a struggling business using real data and deliver a costed recommendation
Apply descriptive statistics, sampling, and hypothesis testing to defend a conclusion
Build interactive dashboards in Power BI and Tableau and choose the right chart every time
Use Generative AI to accelerate data cleaning, analysis, and executive summary drafting
Deliver a full analytics consulting engagement with a dashboard, forecast, and boardroom presentation

Who this course is for

  • College students and freshers aiming for a career in business analytics or analyst roles
  • Absolute beginners who want a clear, guided path into business analytics
  • Non technical graduates looking to switch into data driven decision making roles
  • Working professionals wanting to add practical analytics skills to their toolkit
  • Anyone preparing for business analyst internships and entry level placements

Skills you'll gain

Business AnalyticsBusiness AnalystData Driven Decision MakingExcel for AnalystsPivot TablesPower QuerySQLJoinsBusiness MetricsFunnel AnalysisCohort AnalysisCustomer SegmentationRoot Cause AnalysisDescriptive StatisticsHypothesis TestingCorrelation and CausationData VisualizationPower BITableauExecutive DashboardForecastingFinancial Impact ModellingData StorytellingGenerative AIAI for AnalyticsBeginner Business Analytics

This course includes

Live mentor led Ucanly sessions plus self paced recorded content
On demand video lectures with downloadable templates for every lesson
A minor project diagnosing a real style struggling business by week five
A major project delivering a full analytics consulting engagement by week eight
Guided portfolio setup for placements and internships
Lifetime access to course materials and future updates
Certificate of Completion from Ucanly

Course content

8 modules · 48 lessons · 14 h 18 min

Business analytics foundations, Excel mastery, SQL and business data, business metrics and diagnostic analysis, a minor project diagnosing a struggling business, statistics and evidence, visualization dashboards and Generative AI, and a major project delivering a full analytics engagement.

Requirements

  • A computer (Windows, macOS, or Linux) with a reliable internet connection
  • No coding, statistics, or business background required, any graduate can start here
  • Basic comfort using a computer and browsing the internet
  • Curiosity, consistency, and a willingness to build things by doing

About this course

Kickstart your journey into business analytics with this beginner friendly program from Ucanly, open to any graduate with no coding, statistics, or business background required. This course takes you from understanding how businesses make money to delivering a full analytics consulting engagement, with mentor guidance at every step. You will learn Excel mastery including pivot tables and Power Query, SQL for querying business data, business metrics and diagnostic analysis including funnel and cohort analysis, and core statistics with hypothesis testing. In your minor project in week five, you will diagnose a struggling business using a real style dataset, following the evidence to a costed recommendation. You will then learn dashboard building with Power BI and Tableau, forecasting fundamentals, and how to use Generative AI for analysis, before your major project in week eight: a full analytics consulting engagement with an executive dashboard, a forecast, a financial impact model, an AI powered insight feature, and a live boardroom presentation to Ucanly mentors. Every company on earth now has more data than decisions, and business analytics is the single most accessible entry point into that work for a non technical graduate.

Earn a Ucanly certificate

Complete this course to earn a Ucanly certificate with its own page and QR code. Save it as a PDF, share its link, or add it to the certifications on your LinkedIn profile.

Certificate IncludedCertificate EligibleUcanly certificate

Frequently asked questions

No, this course starts from absolute zero and any graduate can start here. We teach all the Excel, SQL, and statistics you need along the way.

Yes, your minor project is a complete business diagnosis on a real style company dataset, with cleaned data, SQL driven analysis, root cause findings, and a costed recommendation.

Yes, you will learn to use Generative AI for data cleaning, exploratory analysis, insight generation, and executive summary drafting.

Yes, you will receive a Certificate of Completion from Ucanly once you finish the course.