Business Development Associate
About the role
The Business Development Associate will serve as a key driver of Ucanly's market expansion strategy. Operating at the intersection of B2C client acquisition and B2B institutional partnerships, you will lead end to end sales cycles, from strategic lead generation and pitching to consultative selling and conversion. This role requires an agile, target driven professional with exceptional communication skills and a passion for navigating the evolving EdTech landscape.
About Ucanly
Ucanly is a high growth EdTech enterprise dedicated to bridging the critical gap between academia and industry. Through specialized internships, professional certifications, enterprise training programs, and strategic placement initiatives, we engineer career oriented learning experiences. We partner with higher education institutions, student communities, and corporate leaders to build the workforce of tomorrow.
As we scale our operations, we're seeking a high caliber Business Development Associate to expand our institutional footprint, drive student enrollment, and accelerate revenue growth.
What you'll be doing
- Pipeline Generation: Outbound prospecting using LinkedIn
- targeted email campaigns digital networking and direct institutional outreach to build a robust pipeline of high intent leads.
- Partnership Development: Identify engage and nurture relationships with universities colleges and academic stakeholders to secure institutional alignments.
- Student Engagement: Build and leverage student communities campus ambassador programs and social networks to amplify program visibility.
- Product Pitching: Conduct high impact virtual and face to face presentations articulating the unique value proposition of Ucanly's internship and certification programs.
- Consultative Selling: Analyze student career aspirations and counsel them toward the right training and placement path converting inquiries into active enrollments.
- Negotiation & Closing: Handle objections skillfully manage end to end follow up workflows and meet or exceed monthly and quarterly revenue targets.
- CRM Governance: Maintain meticulous data hygiene by logging all lead interactions call pipelines and conversion metrics in the corporate CRM/database.
- Strategic Alignment: Collaborate closely with the Marketing and Operations teams to execute targeted campaigns and ensure seamless onboarding for enrolled candidates.
- Monthly enrollment and revenue targets Lead to conversion efficiency ratios Institutional tie ups and student community growth.
- CRM accuracy and pipeline predictability.
What we're looking for
- Education: Bachelor's degree in Business Administration Marketing Management Engineering or related discipline. MBA or BBA preferred but not mandatory.
- Communication: Exceptional verbal written and interpersonal communication skills; ability to command a room during presentations.
- Commercial Acumen: Baseline understanding of sales psychology negotiation frameworks and business development fundamentals.
- Tech Stack: Familiarity with Google Workspace MS Office LinkedIn Sales Navigator and CRM architectures.